Questions? Call us now at +1-888-344-2652
The agriculture industry is evolving, and big changes are coming. Digital product traceability is increasingly required by government regulators and by large food suppliers who are the customers of agricultural processors, where in the past this was far less pressing. This implies the need to capture and manage more information about inventories and business processes, and to integrate growers, processors and handlers onto a common platform with shared information and communications.
Agricultural processors are getting flooded with information. More and more data is being generated and captured every day. And managing this information for decision making is becoming increasingly important.
But how can almond growers, processors and handlers benefit by upgrading their systems now?
Enterprise Resource Planning systems have become more common in companies across the globe as the systems can be integrated into key systems such as sales, accounting, customer service, IT and human resource departments. A new ERP system fully integrated with your current key systems often increases the productivity and profitability. Besides the benefits your business gets from new ERP system, here are five surprising ways that employees benefit from a new ERP system.
It is easy not to realize how much work your employees successfully accomplish during one day. Your order entry department may be behind on entering new orders into the sales management software; but your order employees may have created a record number for the day. A fully-integrated Enterprise Resource Planning system will show real time data which has been completed by whom. This increased transparency of employees’ time and work reduces some of the stress of departments feeling that others don't pull their fair share of the work.
When vendors market most ERP systems they focus on benefits like productivity and efficiency. When employees are more efficient and productive, they become more confident in their ability to complete their tasks on a timely and correct manner. When processes are easier to manage, it goes a long way toward improving competency and confidence.
A new ERP system requires training of your employees who expected to utilize the system. The training affects your employees and isn't related to their job performance. For this reason, employees benefit from more training without the adverse perception that training means poor performance. During training phase, your employees may learn more about their job duties, or have the opportunity to further clarify aspects of their job that they may have missed.
Many employees started working remotely especially your sales team. The number of mobile workers has increased considerably. Many older Enterprise Resource Planning systems utilize servers or other equipment that may not be beneficial to a remote workforce. Newer Enterprise Resource Planning models incorporate cloud-based technology where possible to make the stored information more accessible. That's why it makes a lot of sense to select a new Enterprise Resource Planning system that supports mobile functionality. Your employees will like the flexibility that the new ERP system allows them to work from home. The new system may allow for a more formal telecommuting policy that promotes workplace flexibility.
One of the problems that businesses face in this century involves ensuring compliance with government and industry regulations. Corporations are required to generate detailed financial reports for industry and government regulations.
A new Enterprise Resource Planning system is better able to meet compliance standards for tracking and reporting information. If managed by a third-party vendor, the vendor will be able to share some of the responsibility for keeping the Enterprise Resource Planning system up to date with evolving regulatory compliance standards. Employees can rest assured that they are effortlessly maintaining compliance.
Implementing a new ERP system into an existing business, the benefits to employees are substantial. In the future, employees may choose to work for companies that remain competitive with their internal systems to increase mobile functionality and transparency.
Reduced compliance risk and confidence through speed and training only strengthen the overall posture of the organization. For these reasons, transitioning to a new ERP system may be worth the investment in time and resources.
For more information please contact us.
CRM is a customer service management tool that gives businesses the opportunity to engage and interact with current and potential customers. There are many advantages of CRM. It streamlines customer service, provides customers with an outlet for communication, and ultimately allows businesses to manage and even control interactions in ways that benefit the organization and its clients.
CRM's main purpose is to increase customer satisfaction and improve clients' experiences, integrating CRM with social media offers many benefits to businesses and customers.
Social media integration means communication channels are constantly open. Businesses can interact with clients at any time, and clients always have an outlet for complaints, concerns, and questions. This provides your clients with consistent access to help, assistance, and answers, with the guarantee that your business will acknowledge and address their problems. This public forum aspect means your business will receive notification about problems in a timely manner. It provides the tools you need to manage client dissatisfaction and correct the issues in a very public way.
In short, social media integration provides businesses with integrated interaction management. Clients have a mode of communication that will ensure problems are addressed, while businesses reap the benefits of responding quickly and thoroughly to client problems.
Businesses can also use social media to effectively suss out client opinions and experiences that allow them to build a better business. Additionally, interacting with clients makes customers feel important and valued, which helps ensure repeat business and customer loyalty.
A well-designed app ensures your clients take your business with them wherever they go. Apps streamline purchases, track deliveries, make it easy to browse, allow customers to view and post reviews, and much more. Businesses can capitalize on app use by putting out messages through the app and offering benefits exclusive to the app, such as presales and special discounts. In effect, apps function as a lure, a benefit, a reminder, and a convenience all in one.
Social monitoring allows you to assess customer satisfaction and manage your reputation by tracking and reviewing your business's web presence as written and recorded by third parties, like media outlets and customer reviews. Social monitoring is both a safeguard and advantage, allowing you to flag and effectively address issues related to reputation and public opinion early. Social media integration offers businesses tools that help them track, monitor, and thank or repair as appropriate.
Between client communication, interaction management, application data, and social monitoring, social media integration offers a wealth of valuable data that you can use to develop effective marketing strategies. Businesses can use social media to learn what their clients want, analyze client demographics, determine client needs and wants, and eliminate things your clients don't appreciate or need. By utilizing this information, you can create effective marketing campaigns. Using social media is an efficient and highly effective way to improve your marketing.
Social media integration and managing the reputation of the companies is the strongest social media integration of CRM. Managing client interactions and addressing complaints responsibly while interacting with clients across a variety of channels, social media integration offers your business the ability to keep customers satisfied and engaged. This translates directly into effective management and maintenance of your business's reputation.
The integration of social media and CRM presents several advantages, benefits, and opportunities to business owners. By giving organizations the tools they need to manage all aspects of customer contact, CRM and social media integration benefits clients and, in the long term, your business, which will benefit from the ease a single integrated point of full-scale management provides. It offers significant advantages to customers by ensuring they experience controlled, comprehensive, responsive customer service. In the end, this helps you ensure an effective, responsible, and successful business.
Providing great customer service is a challenge for many businesses today.
Companies like Amazon and Zappos have raised in the bar in terms of what customers expect, and there are an increasing number of tools and technologies that businesses people can use to improve their support.
So, we asked 14 customer service and customer experience experts this question:
What's the biggest customer service challenges today's companies are facing and how can they overcome it?
Here's what they said:
Too many companies focus myopically on the infrastructure and technology to support voice of the customer (VOC), customer experience (CX), and enterprise feedback management (EFM) and neglect their greatest customer experience asset and feedback source: competent, customer-focused, and engaged employees who are both capable and inspired to consistently provide superior customer service.
A majority of companies employ capable workers who possess adequate job knowledge and demonstrate sufficient job skill. These employees know WHAT to do and HOW to do it.
Where most companies fail (and where the consistency of customer service quality routinely breaks down) is they stop there, assuming that employees are now equipped to consistently provide exceptional customer service.
How can they overcome this challenge?
What these companies overlook is the need to define and share the organisation’s purpose, which informs employees about their highest priority at work.
Employees need to know WHY they are doing WHAT they are doing HOW they are doing it.
Instead of just being given something to work ON (duties and tasks), employees must be given something to work TOWARD (purpose).
The result is a workforce that is not only capable of providing superior customer service, but inspired to do so consistently.
For most companies, the biggest customer service challenge today is meeting diverse customer expectations in public on diverse channels – email, live chat, telephone, face-to-face, and social media.
If you think far back in history, interactions with customers were local, one-to-one, and face-to-face, advances in travel brought diverse customers to businesses and companies then had to meet more diverse expectations. Telephone introduced the challenge of understanding people without seeing them.
Email brought the challenge of understanding emotions and communicating well with no tone of voice. Now with social media, companies face all those challenges with the extra pressure of doing it in front of the world.
To meet this challenge:
The degree of change that all service operations are facing is unprecedented.
It is clear that choice, availability, responsiveness and personalisation are all pretty much engrained in customer expectations.
Yet few service organisations have delivered the corresponding responses in terms of omni-channel, 24x7, real time and tailored customer journeys.
Budget allocation, business cases and ability to change at speed are still holding back the mainstream. A few are finding the real start point is about changing mind-sets and behaviours in the first instance.
As has been said before in many other contexts, 'you have to be digital to do digital'. This costs nothing apart from the willingness to leave behind familiar ways and learn new habits. The real challenge right now is us.
The customer’s expectations are changing. They are smarter and demand a level of service that is no longer compared to your competitor, but to any good customer service provider.
In other words, you may be in manufacturing, but you are being compared to the great experience your customer had with the restaurant they ate at last week, or the hotel they stayed at on their last business trip.
So, the first challenge is to meet the every changing and demanding expectations of the customer.
Another big challenge is technology:
Are you keeping up?
Do you connect through channels other than the traditional phone support?
Customers are enjoying “self-service” solutions that go beyond a website with a list of FAQs (Frequently Asked Questions).
Customers want information fast, which is why they like instant chat, videos, and other solutions that help them get the answers they need without the hassle of calling a company and being put on hold while waiting for a CSR rep.
The challenge is knowing what’s right for your customer and your industry.
1. Many companies are still struggling to achieve a single view of the customer. Customers are walking into stores, placing orders online, calling companies when they have a difficult problem, self-serving and interacting with firms via the web and social media.
In their minds they are having ‘one’ conversation albeit across multiple channels with one organisation.
The challenge for firms is to integrate all of these conversations into one system, integrate that with order and account history as well as equipping staff with the right tools, training and authority to be able to deal with every and any customer problem or question that comes their way.
Companies know this, customers expect this but yet many firms are still struggling to pull this off.
One of the main reasons is that many firms are attempting wholesale and complete transformation and encounter too many problems along the way with legacy systems, culture, management style, staff skills etc etc.
However, perhaps firms should try to go slower in order to go faster and further in their efforts and start with a ‘pilot’ approach in one or two areas of their business where they can trial, test and learn from a new approach, adjust and then scale one they have it right.
2. Re-evaluating the role and value of customer facing staff. If we assume the above challenge is right then there is an additional challenge that comes out of that and that is how we recruit, organise, train and reward our customer facing staff.
In many organisations, retaining an organisational structure that is very silo based, is very focused on risk minimisation and limits the autonomy and responsibility of staff acts as a real hindrance to delivering then sort of service and experience that organisations want to deliver.
BT and Avaya in a recent report: SuperAgent 2020: The Evolution of the Contact Centre stated that:
“The primary function of the Contact Centre will be largely complex problem solving because products and services are becoming more complicated and more customers are using web, social and mobile self-service to do the simple, transactional stuff."
This type of 2020 scenario doesn’t seem to be the domain of employees that are paid, on average, 30 percent below the average UK salary.
Isn’t it time that we re-evaluated the role of customer facing staff, for us to give these roles the appropriate level of respect and value that they deserve and then recruit the right people, equip them with the right skills and tools and reward them well?
Many companies want to be customer-centric, but few actually plan or provide for that. They are challenged by viewing customer service as a purely reactive exercise.
Organisations focus on putting out fires instead of never creating them in the first place.
The best companies see proactive customer service as an important function in their organisation.
Having a customer experience mission is a key part of this. Ordinary mission statements saying things like "to be the best" aren't directing everybody in the organisation with how to delivery exceptional service to customers.
The well-known service leaders have missions that see serving customers as part of their core mission. Zappos and Southwest Airlines missions, for example, don't dwell on products or shareholders at all.
They both focus on providing service to customers.
If an organisation doesn't share this sort of focus, customer service will always remain an afterthought.
Service reps will be left to clean up very big messes again and again. And organisations will never stand out as being customer-centric.
I think a big challenge for customer service is making sure it’s an integrated part of the end-to-end customer experience. Customers don’t like to repeat themselves.
When an interaction starts on the web or an IVR and then transfers to a live agent, don’t require the customer to start from scratch.
Unfortunately, my research finds that about 80% of companies suffer from this “touchpoint amnesia” – forgetting customer information during a multi-touch experience.
The right technology can help, either by using one platform or through integration. However, it’s not just a tech issue.
Most large organisations also find customer-centricity hampered by a lack of cooperation across organisation silos.
Each department or function does its own job but sometimes treats one customer differently in marketing, sales, purchasing, and service.
Senior leadership, sometimes with the aid of a chief customer or experience officer, can help foster better collaboration and an improved total customer experience.
Customer service is about human interaction and solving problems. Often times under very stressful situations.
CSRs are usually under pressure to quickly solve the case which can make empathic interaction a challenge. But, empathy is number one. To be able to understand the emotional issues impacting the customers experience.
An additional challenge to ensuring that you have high-quality interactions with customers is in the area of empowerment.
If you want your people to act like it’s their business, make it their business. Empowering your CSR staff will lead to them never losing a customer over a stupid rule.
The biggest challenge lies with conquering the mindset of trying to drive customer service costs down, particularly using technology.
If the desire is to "win" the customer service wars in a niche (and to profit from the victory), the winners will be those who hire enough PEOPLE, amd train those people properly, recouping those costs through improved sales, lower customer acquisition costs, and better retention.
People CRAVE human contact. The winners will be those who build relationships, even if the process has short term financial hits.
Let's look at this question from the end and work back toward the beginning.
Assume that a problem has been overcome. That creates requirement for success #4: the ability to implement a desired change.
Going backwards one more step lands on #3: having a clear picture of the change you want.
Stepping back one more time gets to #2: finding the sweet spot between what customers truly want and what the business can deliver authentically well.
Finally, we arrive at #1. Its requirement for success are being able to listen to customers accurately and having the corporate will to do so.
In my humble opinion, the biggest challenge is #1 – getting the organisation to truly listen to what customers want and act on it.
Many brands I've worked with (successfully) have a predisposition to use ROI (return on investment) which is biased toward doing things the way that's best for the company – not necessarily best for the customer.
As a result, many cool ideas don't make it pass the first consideration cut because they don't meet a back-of-the-napkin ROI threshold.
That's too bad because I've seen data that shows many customers (especially those of commodity brands) truly want the businesses that serve them to do so differently.
There's lots of opportunity. The first challenge to overcome is to provide inside innovators with the latitude to listen to their customers' needs –then to do something about it!
The techniques to overcome this first challenge are proven and pretty straightforward.
11. John Ragsdale: vice-president of technology and social research for the Technology Services Industry Association (TSIA)
TSIA surveys members about top business challenges, and we categorise all of our member inquiries to track which business challenges are generating the most questions.
While there are some interesting strategic and technical issues on the list of “what’s keeping people up at night,” including knowledge management and the retiring workforce, shifting service operations from supporting on premise to cloud technology, optimising renewals, and improving adoption of self-service, the number one challenge by far remains a more tactical problem: understanding key performance indicators (KPIs) for support services.
One of the key values of TSIA membership is benchmarking.
We track hundreds of operational and financial metrics from our members, show them how they compare to their industry peers, and provide guidance on how to improve problem areas.
Understanding which metrics to track, how to calculate them, what ‘best practice’ ranges are for the metrics, and how to move them, continues to be the #1 issue technology support operations are dealing with.
There are a number of underlying problems here.
Though metrics such as response time, resolution time, first contact resolution rate, operating margins and retention rates are common to all support operations, there aren’t any recognised standard definitions.
Most support managers were promoted because they were good support technicians, and as I experienced early in my career, there isn’t always much training provided to new managers on the science of support and the metrics involved.
Add to that the challenge that most technology companies have rapidly grown through acquisition and mergers, and information required for metric calculations may be spread across a dozen or more systems.
In my conversations with support executives about service technology, CRM remains a hot topic.
Not only picking the right solution, but also how to increase adoption by employees, how to standardise processes and data capture across global enterprises, and how to optimise reporting to automate metrics programs.
Having a good metrics program in place is critical to calculating ROI for any new technology purchase, and unfortunately, many companies don’t have a strong enough understanding of “before” metrics to accurately calculate the business impact of new processes or tools.
Here are some high-level guidelines to better understanding of support metrics and improving a metrics program:
Services and products have become commoditised. Competition is stiff and companies like Amazon are consistently reinventing ways to provide better and faster service.
When consumers evaluate your company’s service delivery, they are thinking how quickly and easily it was to do business with the Amazons or Zappos of the world even if those businesses are not direct competitors.
The companies that can deliver personalised service will be able to create and build relationships to positively impact bottom line revenues and profitability.
Organisations can meet these new challenges by employing technology used to enhance, not diminish that relationship.
Make sure any features added make it easier for the customer to do business and help provide a more customised experience.
Training and coaching for representatives must include teaching them to be welcoming, listening to underlying emotions, as well as what the customer is saying, and leaving the customer with the feeling that the company cares about them as an individual.
The right technology, coupled with the human-to-human touch, is a winning strategy.
There is an ever-greater emphasis on improving the customer experience as competition intensifies, margins shrink, and buyers more actively compare suppliers.
In this digital and social age we now live in, based on their last interaction, your customers are probably sharing how your company treated them—positively, negatively, or indifferently.
Instead of just meeting, talking about, and guessing what the customer experience is, make it a point to experience being your customer, so you can better understand your customer experience.
You may be delighted or disappointed with the results, but either way, you’ll be a much more effective champion for the voice of the customer within your organisation.
I think the biggest customer experience challenge organisations face today is getting executive buy-in.
Without company leadership committed to changing the culture and changing the company's focus to make both the customer and the employee experience priorities, there's no moving forward.
Companies might have localised or departmentalised efforts, but those will be silo'd efforts that translate to silo'd experiences for the customer. Without executive commitment, you'll never get resources - human, capital, or other - to execute on your customer experience strategy.
The most effective way to get executive buy-in is to build the business case. Identify your objectives and then align the outcomes and benefits tied to each. Clearly, the stronger the business case, the better.
Your outcomes may be customer retention, account growth, new business through referrals, culture change, etc.
Benefits might include cost savings and other efficiencies. Communicate objectives, outcomes, and benefits to gain buy-in.
To support the business case, show some quick wins, which can be achieved through service or account recovery examples or by listening to customers at a specific touchpoint, making improvements, and showing ROI.
To help build your case, focus on what's important to the customer as well as to the business; use a critical touch-point or moment of truth as your stepping stone.
Providing great customer service means never letting a customer down, and according to these experts it's more important than ever. Great service is what today's customers expect, and it's the key to building lasting relationships that will help grow your business.
If you'd like to learn more about how an integrated CRM/ERP solution can help you, check out 5 must-read reasons why CRM enables better customer service.
If you enjoyed this post, please share it on social media.
By: Bryan Collins, Originally Posted June 30, 2015.
Reposted from original source here.
Every entrepreneur wants to his organization grow from a small business to an exciting profitable company that can hold its own in today's fast-paced, competitive marketplace. All successful businesses that have achieved that level of success are fully aware of the importance of building rapport with their clients. Every company wants to get new profitable customers and keep the ones they already have. In today’s business environment this can only be attained if you know what your customers’ needs and preferences are. This is where CRM software can help your organization achieve. This technology is enabling lots of organizations to build better relationships with their clients, resulting in higher satisfaction rates and customer loyalty, and thereby generating more sales.
Customer Relations Management software is a sophisticated technology consisting of a range of applications that make the selling process easier and smooth. It provides centralization of all your customer data that makes accessing this information quick and simple for both managers and employees.
Customer Relations Management software improves customer experience because it is designed to enhance a consumer's purchasing experience. The CRM technology enables organizations to develop a fuller understanding of their clients through the communications, experiences they have with them. This technology records and analyses all communication between employees and customers. Whenever your employees are speaking with a customer all the relevant information will be in front of them. This is a powerful tool because the success of any organization relies heavily on client satisfaction. If customers are satisfied and feel that they are being looked after by your company, they are more likely to be your company’s loyal customer and recommend your business to their friends and family.
Driving sales is at the core of every marketing campaign because organizations need to sell well to stay in business in today’s competitive market. Customer Relations Management software helps businesses to market their services more effectively because CRM software will generate qualified sales leads, and recognize products or services that will be any interest to existing customers. This will help your company improve the bottom line because your sales professionals don’t have to generate leads and find the best products for your customers or prospects. The CRM technology will do for them.
Customer Relations Management system keeps track of all customer communications and interactions and sales data with all the different departments in a company. By doing so if a customer calls or emails an inquiry, your customer service team or any related department will know how to respond and make it easier for them to solve the problem. This is important as it proves to your customers that your company does understand and care about them to know what their past purchases and inquiries were. This collection of data can also be used to up-sell products and services to existing customers and prospect potential customers with offers that are catered toward their individual preferences.
Customer Relation Management software is helping companies to operate optimally on a daily basis because of the vast amount of information this software gathers and stores. Organizations have immediate access to campaign responses, web registration data, account information, sales and purchase data, web sales information, service and support records, demographic data and shipping dates. Having the means to store, retrieve and utilize important information is the key to running a successful business.
Customer Relations Management software enables client data to be integrated and centralized. This is useful because it creates cohesion among departments and keeps everyone up to speed on the latest developments.
Many businesses still have separate systems to carry out different functions, but that old technology is often counterproductive because it takes time to interpret, analyze and update information, whereas Customer Relations Management system will do all this for you. By utilizing CRM technology, your company will waste less time on tasks that can be automated, giving you more time to focus on selling.
Technology reaches into almost every facet of our lives. In the modern world, most people have a cell phone, computer and tablet, and businesses are very much aware of the benefits of being able to reach customers through these devices, which is why so many companies invest in fancy websites to promote their services and products. Customer Relations Management can make your website even more effective by collecting information on all of your website visitors. This data can then be used to market your products or services to those who are most likely to be interested in them.
Customer Relations Management technology is enabling organizations to become more strategic in their approach to selling because the software is constantly collecting and analyzing data and producing useful reports that allow your management team to establish clear selling objectives and formulate both short- and long-term goals.
This allows businesses to spend less time on unqualified leads but gives more time to focus on selling to customers that have already shown an interest in their services or products. This analytical tool will create new sales opportunities, whether through lead generation or by recognizing a product or service that would benefit a customer in some way.
Selling doesn't have to be impossible. Your business can sell more effectively with Customer Relations Management software, so why not embrace it and see what it can do for your business revenue?
Business executives in North America and worldwide are looking for software solutions to improve the operational efficiency and productivity of their employees. Customer Relationship Management (CRM) software improves productivity of employees across the organization by reducing the time spent on unproductive administrative tasks. Your employees will be empowered with a customizable and integrated CRM system.
CRM software empowers your employees by providing the ability and flexibility of defining their best practices. Each member of the team has a flexible user interface screen when dealing with internal and external customers. Most executives already know the benefits of stand-alone CRM software in organizations, but they are yet to discover the benefits of fully integrated CRM and ERP.
How could your organization most benefit from using integrated CRM and ERP software? What are the benefits of CRM and ERP integration? Integrated CRM and ERP system is virtually always the right thing to do.
ERP software is used for your finance, accounting, shipping, invoicing, inventory controls, billing, financial reporting, and auditing. Enterprise Resource Planning software controls your cash, budget, cash flows, expenses, and revenue. CRM controls your customer information, employee communications, sales operations, marketing, marketing campaigns and much more. CRM and ERP systems exist to serve your customers in the most efficient way by giving the ability to your employees to store consistent, relevant, correct, up to date, real time data across your entire organization. Imagine when you integrate these two systems the power your employees and management team will have.
One centralized database that is available to all of your employees is the key to organizational productivity. For example; a customer may phone and ask about the estimated delivery time of a specific product. With an integrated ERP and CRM, this information will be available to your customer service representatives in real-time. Your customer service representatives can record a purchase request as they are talking to customers and that information will be never be re-entered by another person, eliminating all chance for data-entry errors. Having one integrated system will reduce the time spent on entering information more than once.
Successes of sales departments are vital to your business. Sales departments benefit from ERP and CRM systems integration. Sales representatives will have access to as much financial information as they need to maximize the sales revenues. For example, your sales team will have access to inventory control information. This way your sales and marketing team can focus on selling the over stocked items versus a product is just being shipped to your warehouse.
Marketing departments are there to produce qualified leads, gain new customers, and keep existing customers with product promotions and advertising. With an integrated CRM and ERP system, your marketing team can execute more focused campaigns with the information provided by ERP and CRM system. They can quickly create reports on the previous purchase history, or up sale and cross sale.
Your organization will benefit most when you purchase ERP and CRM together and integrate these two systems in your entire organization. You should be talking to an experienced dealer to help you make the right software purchase. Please contact us to benefit from our free consultation if the ERP and CRM right for you.
For more information about our CRM and ERP products and services please contact us.
Author: Aylin Barnes
In today’s competitive world gaining new customers and keeping them is a challenge. Many customers make rational decisions as to pricing, level of service they get and in the end any loyalty they have to their suppliers depends on different variables. Because of this customer behaviour, many businesses have begun to set up logical systems to track information regarding their customers’ communications, choices, likes and dislikes, price sensitivity and more.
CRM streamlines your business with automation to increase profits by creating a strategy for customer service. Depending on the different type of business, a customized CRM solution can make a big difference in the operations of the company. If your business is a call center, CRM system can provide a centralized database where your call center representatives have access to the customer information in one place. By doing this, your call center representatives will find important information quickly and the time spent to get access to important information will be reduced substantially. The result is that fewer employees are needed, and you will get more efficiency from those that you have. Knowing detailed information about your customers and prospects will help you gain more customers and keep existing ones. Your customers will feel important and understood with the personal information CRM provides.
Many companies are lacking a centralized database and integration of information within and amongst departments. For example a well customized CRM for your company can show information on the inventory, sales and marketing campaigns to appropriate people. Your sales representatives can view overstocked items and try to focus on selling these items more rather than waiting for a new item arrive. Your marketing representative can start a promotion of these over stock items.
A centralized database improves the efficiency of your business overall. Your business will benefit from implementing a CRM system which integrates all of your different departments in one place.
For more information about our services and products please contact us. Phone number: 1-888-344 2652 or 204-480 9772
Author: Aylin Barnes
CRM Systems is a full-service professional service provider of end-to-end ERP and CRM solutions for the SMB business market.
We are experts at what we do.
Contact us today for more information.
CRM Systems serves all of the United States and Canada with particular emphasis on the south-western USA, Ontario and western Canada.
Goudy Bookletter 1911