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The CRM Systems Group Blog


Our holistic approach to business systems makes the world of CRM, ERP and related solutions clear.

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We continue to grow, allowing us to help you even better.
We continue to grow, allowing us to help you even better.
CRM Systems further expands its reach with new contact options.

CRM Solutions for SMB
CRM Solutions for SMB
A CRM system will have a wide range of marketing tools incorporated into it that can help pursue leads and enhance sales potential for existing customers. A small business that uses a CRM program will have the advantage of an easily accessible and modifiable customer base.

5 Ways CRM benefits SMB Customer Retention
5 Ways CRM benefits SMB Customer Retention
Reducing customer churn can be one of the most profitable actions your SMB (small or medium-sized business) takes. Retaining 5% more customers can increase profits 25-125%, according to Forrester Research. The same study found it costs five times more to acquire a new customer than it does to retain an existing client. Learn more...

Customer Revolution and Big Data Insights
Customer Revolution and Big Data Insights
One of the more popular current CRM trends is the use of tools that allow marketers and sales professionals to "action insights from connected devices" and other sources to provide more relevant experiences to customers than ever before.

6 Ways CRM Can Benefit your Small Business
Are you still relying on spreadsheets to manage your business? If so, it may surprise you to know that there is a much better way to get things done, faster, more reliably and without duplication. It's CRM. Find out more...

How to drive CRM Adoption
A sophisticated CRM system can deliver enormous benefits, from increasing customer satisfaction and generating sales leads to boosting profits and slashing operating costs. A CRM system works by gathering information from multiple data sources and storing it in a centralized location. Once these sales leads and consumer data sets are integrated, this information is then analyzed to enable tailored marketing campaigns, superior customer service and improved decision support.

CRM Processes: Creating Business Value
Customer relationship management (CRM) issues can often be traced to ineffective business processes that involve human communication. Companies can overcome the limitations inherent in those marketing, sales, and service processes by pursuing communication-enabled business processes (CEBPs) -- processes enabled by communication systems that are tightly integrated with business applications.

CRM: Supporting a team-selling strategy
A valuable function of CRM systems is that they can enable team selling strategies. Sales teams are employees of an organization who use CRM systems as their primary tool for actively developing and implementing sales strategies for their customers. These teams are central to the organization’s sales and marketing efforts, just as customers are central to the needs of team selling strategies. The two go hand in hand.

Maintaining Data Quality: Understanding the need for Data Quality
Spending on implementing CRM, BI or integration projects are a waste till the quality of data flowing to these systems remains low. In fact in the long run, bad data can lead to ‘low customer satisfaction’ and decreased customer retention. The three aspects critical to data are accuracy, consistency and timeliness.

Selling Management on CRM: 6 Ways
Customer relationship management (CRM) solutions help small and midsize businesses manage the myriad of ways it interacts with customers, from marketing to new and potential customers, to improving customer support. Current CRM solutions have incorporated new social and collaborative technologies that make it easier to connect with customers. Companies of all sizes rely on CRM to capture new customers and retain current ones, which is reason enough to invest in the technology. Use this checklist of additional reasons to sell management on a new CRM system:

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Recent Posts

  • Advantages of Connectivity Between Agricultural Growers and Processors Posted last year
    By beginning to adopt greater integration and communications between systems across organizations along with new, smarter methodologies, it is possible to automate processes, improve accuracy, reduce costs, eliminate redundancies and duplicated data entry, and reallocate human resources to higher and better functions.
  • Chad Thousand joins the CRM Systems Team! Posted last year
    We are excited to announce that Chad Thousand has joined our team as Director of Sales & Marketing effective Sept 20, 2018!
  • Prepare for the Future, Benefit Today Posted last year
    The agriculture industry is evolving, and big changes are coming. But how can almond growers, processors and handlers benefit by upgrading their systems now?
  • Jim Doyle joins the CRM Systems Team! Posted 9 months ago
    We are very happy to announce that Jim Doyle, MBA, CSP has joined the CRM Systems team in the position of Strategic Partnerships Manager.
  • CRM for Petroleum Marketers Posted last year
    Sales teams selling different petroleum industry product lines such as fuels, lubricants and propane see only their own team specific fields, dropdowns and stages in the sales process.
Read More »

We have become experts in CRM and ERP by implementing them many times. Let us help you be successful.

About Us

CRM Systems is a full-service professional service provider of end-to-end ERP and CRM solutions for the SMB business market.

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Contact CRM Systems

CRM Systems serves all of the United States and Canada with particular emphasis on the south-western USA, Ontario and western Canada.

  • Toll Free (Sales): +1 888-344-2652
  • United States (General): +1 619-956-9189
  • Canada (General): +1 204-480-9772

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